I’d assembled a “Best of…” collection of tales and spent more than a year trying to find a publisher for it. All of the stories in that collection, titled Sex & Other Acts of the Imagination, had been previously published, some in pretty prestigious publications. A couple had aired on CBC Radio and I’d even received a generous grant from the Canada Council that helped pay for writing part of the book.
See, the widely held view is that single author short story collections, regardless of the stature of the writer, just don’t sell. Sadly, I can tell you from personal experience that this is not an urban legend, for some reason contemporary readers shun the short story format. God knows why. Regardless, publishers tend to shy away from anthologies and such and my little offering was no exception.
“These stories are well written but as you know in today’s marketplace short story collections do not attract significant sales, etc….”
Heard that one a number of times.
But, curiously enough, the one sentiment repeated over and over again was this: good writing, exciting plots and themes, but we don’t publish this type of thing.
What exactly was “this type of thing”?
My own bizarre concoction, a spicy stew of science fiction, horror, fantasy and mainstream, literary prose. A mash-up of every genre under the sun, defying categorization and safe niches. Which didn’t help matters. As far as Canadian presses were concerned anything with the slightest taint of genre was out—more than one Canuck editor gave me the impression that my stories weren’t, well, Canadian enough, didn’t conform to some weird, unwritten cultural checklist.
And as far as the Americans and Brits were concerned, I was a young, emerging writer, no following, and while my work showed originality and creative spark, it wasn’t worth risking a significant investment of time and resources.
So my book was effectively dead in the water.
But I couldn’t help thinking about a fellow I’d heard about out east, a guy who’d made it his mission in life to stick a pin in the Canadian publishing industry and, in general, make a nuisance of himself. Crad Kilodney’s best stunt, in my view, was submitting classic stories by Kafka and Hemingway and others to a national literary contest and then publicly embarrassing the judges and administrators for failing to recognize their literary merit.
Crad, understandably, found it difficult to place his work so he started publishing it himself and selling it as limited edition chapbooks on the streets of Toronto. My wife brought me back a copy of one he dubbed Bang Heads Here Suffering Bastards in the late 1980′s and I was immediately impressed by the author’s chutzpah and creative passion.
When my Sex collection was passed over by every publisher north of the Rio Grande, I recalled Crad and his fuck you, DIY mentality and thought to myself, shit, I can do that too.
It took me months to put it all together, find the right cover art, a printer and bookbinder, and the final price tag was (gulp) just over $3000 to print 500 copies. Money I did not have.
Fortunately, the entire print run sold out in about five months.
It was astonishing.
I think my old chum Mark Ziesing sold at least 70 copies through his small mail order company alone. The Regina bookstore I worked for at the time also moved a lot of copies and every time Sherron and I travelled somewhere, we always took a box with us, nabbing consignment sales in Vancouver, Edmonton, Calgary and Toronto.
There were no returns.
The crowning moment was when our bookstore staff had dinner with Canadian literary icon Timothy Findley. Once he heard I had a new book out, Tiff generously asked to see it. After reading it, he sent me the most beautiful blurb possible. I was unable to use his kind words on that edition of Sex and promised him I would never employ them on any other title except the one for which they were intended. And so when I re-release Sex and Other Acts of the Imagination on its 25th anniversary early next year (2015), it will finally feature Tiff’s warm praise:
“This is a book of hot dreams and frozen nightmares. It floats on a plane few writers achieve, where the imagery is raw but the insights are tender. The people in these stories will stay with me for a long time to come.”
Thanks, Tiff. You dear, sweet man.
I’ve published a couple of short chapbooks and a collection of novellas (Righteous Blood) through other small presses but I have to say none of those experiences came close to the joy I felt writing, editing and publishing my own work. No middle men, no editorial interference, no bullshit. Controlling all the creative and aesthetic decisions, right down to the choice of font and margins.
I was hooked.
I released books through my imprint, Black Dog Press, in 1994, 1995, 1997…but that last title (another short story collection!), The Reality Machine, cost me close to $7000 and put a serious strain on our finances. It took us awhile to recover and then I embarked on a 3 1/2 year odyssey that became, eventually, my occult thriller So Dark the Night.
The completion of that novel coincided with the arrival of print-on-demand publishing, the biggest change to the book biz since Joe Gutenberg opened his first copy shop in Mainz. Thanks to POD, publishing on a smaller scale has become much more affordable, plus I now have access to the international marketplace I’ve always coveted. Physical book or digital version, it’s up to my readers.
Since the 2010 publication of So Dark the Night, this press has released 5 more titles, each of them professionally designed and formatted, featuring eye-poppingly gorgeous cover art. You’ll find them in my bookstore and, I think you’ll agree, they look as good as any offering you’ll come across in your favorite book store. The writing isn’t bad either.
So that’s the story behind Black Dog Press, my eccentric little publishing venture. Twenty-five years and eleven titles later (two more in the pipeline), and we’re still going strong.
I may never get rich but at least my work is out there, available to readers who seek prose that veers from the familiar and mocks the very notion of consensual reality. In this era of corporate publishing, a profit-mongering environment that encourages the proliferation of sub-literate, derivative fiction, independent presses like mine offer hope and inspiration to those of us who revere the printed word and refuse to kowtow to the mediocre and witless.
Thanks for your support over the years.
The best is yet to come.